Dear Mr. Marchionne,
I’m a huge fan of your products here in the United States. There hasn’t been a modern FCA product that I haven’t climbed out of and haven’t wanted to shout, “Shut up and take my money!” Your portfolio is filled with desirable vehicles, and that success is a result of a fantastic team you have in place.
If the rumors are true, your company might discontinue the Hemi V8 engines altogether in the name of fuel economy and reduced emissions. While that would make me, and many other enthusiasts sad, I do actually understand that choice if you decide to make it. It’s very difficult to build high-performance cars these days that meet all of the requirements to sell in the United States, and I commend the effort you’ve made so far.
I’ve been in the Challenger Scat Pack and Challenger Scat Pack Shaker. I’ve been in the Charger Scat Pack. I’ve even spent a lot of quality time (to the tune of nearly 1,000 miles) in the Charger Hellcat. They’re all magical. I don’t know how the discussion went when your team came to you and said, “We want to build a 700 horsepower street car that the everyday person could afford,” but I would’ve loved to have been a fly on the wall for it.
I’m sure those cars wouldn’t have been a success without Mr. Kuniskis and the rest of his team. I’ve had the pleasure of meeting and talking to so many of them to know just how special these cars are to them. It’s hard not to share their enthusiasm for the products.
Before the Hemi engines go away, I want to see them go out with a bang. The “give zero fucks” attitude is bold and brave, and has brought us some of the best performance cars the entire world has seen. Your company has done things that I would’ve never thought possible.
As a last hurrah, I want to see a Chrysler 300 Hellcat. I know that Mr. Kuniskis is selling every Hellcat engine he can get his hands on. I also know that Dodge is the performance brand and the idea of a Hellcat 300 doesn’t quite fit in the grand scheme of things. But hear me out.
The Chrysler 300 has always been a badass car. The current design is winning awards and looks even better than ever. The S trim looks awesome, and is the perfect base for the Hellcat upgrades.
The Charger Hellcat is such a docile cat on the street. I’d have no problems tossing the red key to my mom and letting her drive it, because in normal driving that car is so manageable. We both know the same would be true for the Chrysler 300.
In some ways, the Chrysler 300 was the resurgence of the Chrysler brand and is the flagship for everything that is right with the current state of FCA.
So I ask you, kind sir, to take the 300, make it a limited edition (limit to 1,000), give it the full SRT Hellcat treatment, and go all-out on the final version of one of the greatest powertrains in the world.
I promise you’d sell every single one of them.
Chad Kirchner, and countless other fans.